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Choosing the right keyword for a URL slug is akin to selecting the perfect title for a book. It not only tells potential readers what to expect but also entices them to delve deeper into the content. Selecting the ideal keyword for a URL slug requires a delicate balance between clarity and conciseness. It’s about distilling the essence of your content into a few words that both humans and search...

If you’re not familiar with Zapier, you are seriously missing out! Zapier allows you to connect your various different applications and tools so an action in one triggers a response in another. These mini-integrations are known as zaps. For example, you can create a zap for WordPress and Facebook, so when a new blog post is created in WordPress it automatically posts the finished blog to Facebook. Or when your...

Understanding Google’s URL Shortener Goo.gl was one of the best known free URL shorteners on the market. It allowed you to create very short URLs in seconds and lets you access, for free, some useful reports about the clicks on those short links: And while you can weigh the pros and cons of Google vs Bitly and other URL shorteners, we know that the Goo.gl URL shortener has some limitations. UPDATE – April 24, 2018:...

  With so many marketing blogs out there, it has become a challenge to know which ones are actually providing value, and which ones are just blowing smoke. We asked marketers from around the world what they found to be the best marketing blogs based on if they added value and taught them something. Their responses feature some popular blogs that you may already have heard of and some that...

Google Campaign URL Builder plays a pivotal role in digital marketing strategies, allowing businesses to track the effectiveness of their online marketing campaigns with precision. This tool empowers marketers to create customized tracking URLs, also known as UTM (Urchin Tracking Module) parameters, which are appended to the end of regular web URLs. These parameters serve as data beacons, providing invaluable insights into user behavior, traffic sources, and the overall performance...

  I was at a restaurant for breakfast recently and a friend of mine was trying to decide if she wanted to get the pancakes or the poached eggs. To help her decide, she did something that I never would have even thought of. She took out her phone, opened Instagram and looked at all the posts that the restaurant had been tagged in by customers. Sure enough, in the...

  So you’re finally ready to go online and be recognized by everybody. You want to be known for your expertise and your competencies. Maybe you’ve worked so hard for your previous employer that it’s now time to work for yourself and establish a reputation as the finest connoisseur of your niche. What do you need to do for shining in the online firmament? We’ve listed a few unmissable tools...

Taking Custom Short Links to the Next Level: Add Emojis to your Links and Stand Out From The Crowd. Emojis are all the rage, right?  Communication is constantly evolving, and emojis are quickly becoming part of our modern language. So, in keeping up with the trends, we’ve taken it one step further… Oh yes, we’ve developed a feature that allows you to add emojis to your custom short links: rebrand.ly/😎 Pretty cool right? But...

  If you’re a product manager, engineer or even just a techie you may be considering integrating your product with a URL shortener API to shrink down the links that your product creates. (In this article, I’m going to make my life easier by referring to any tool, app or platform as a “product”.) Maybe your product already uses generic short URLs, or maybe it’s a functionality you’re interested in...

  Are you creating a lot of short links? Do you have more clients to report to then you can handle? Does your app need a new cool feature? Or maybe you’re a tech company that is automatically creating and share thousands of links a day, like Queueat, SumoMe, or Buffer. If you are a larger company, digital agency, social media tool, or just a smart developer you may want...