Bitly vs Rebrandly - What’s The Difference?
While both platforms offer a link management platform, global brands, and enterprises choose Rebrandly. Bitly is an excellent link shortener, but companies graduate to Rebrandly when they need mission-critical links at scale.
Why Enterprises Choose Rebrandly over Bitly
Rebrandly’s technology and security infrastructure set us apart from Bitly, and are common reasons why CTOs, CISOs, and infrastructure leaders make the switch.
Rebrandly is the only link management platform compliant with SOC2, GDPR, CCPA. Trust Center.
With 2+ billion clicks tracked every month, 1+ billion branded links created (and counting), our API can support mission-critical, time-sensitive use cases for healthcare, financial services, e-commerce, and logistics companies.
Some SMS providers also specifically block Bitly IP ranges due to the associated high risk of spam. If you need to deliver SMS notifications, Rebrandly’s infra keeps your “sender score” high, ensuring your customers receive your messages.
Total control over your links.
Unlike Bitly, Rebrandly can work with your existing domains. Only Rebrandly has features like rules-based traffic routing and broken link management, which give your team flexibility to optimize link performance while protecting your brand.
We wanted a way to create high volume short links through an API and a good price. We found Rebrandly while looking for options and decided to give them a try. We have never looked elsewhere. It is consistent, clearly documented and easy to use.
Rebrandly is an excellent link-building and management solution built for personal, business, or enterprise use. The service is available via a browser plug-in, desktop and mobile apps: I also like their apps and integrations with other platforms.
Make sure you have some sort of integration service, like Zapier set up when you use Rebrandly. This allows you to automatically create shortlinks from the posts you create on your blog, and then share them automatically to social media like Facebook.
I develop a personal voice assistant that can receive skills from Github repositories which have long and ugly URLs. Using Rebrandly I could tag them for shorter, using my own domain. The API allow us to keep a record of the total downloads!
Their APIs allow for a key based authentication which is amazing. They have an amazing suite of integrations which are available and a really thought-through set of APIs that allow you to do multiple activities, programmatically.
Rebrandly just works! The API is easy to use and works very quickly.
We wanted a way to create high volume short links through an API and a good price. We found Rebrandly while looking for options and decided to give them a try. We have never looked elsewhere. It is consistent, clearly documented and easy to use.
Rebrandly is an excellent link-building and management solution built for personal, business, or enterprise use. The service is available via a browser plug-in, desktop and mobile apps: I also like their apps and integrations with other platforms.
Best in class service and technology
Reliable
99.9% Guaranteed service uptime
Scalable
Billions clicks tracked yearly
Fast
Create up to 1,000 new branded links per second
Flexible
80K+ Developers already using our APIs
SOC2
Certified with SOC2 framework
GDPR
Compliant with GDPR - EU privacy
Global Teams? Multiple Products? Mobile Apps? No problem
Rebrandly supports some of the world’s biggest brands across various complex use cases. Here are a few more reasons why enterprises choose Rebrandly.
Rebrandly is easy to administer. Keep everything under control in a single account, reducing duplicate accounts (and duplicate payments).
Managing several brands, products, or regions? Rebrandly helps you control multiple domains to customize links across your entire portfolio.
Rebrandly can send visitors to URLs based on their data and behavior, like language, location, click patterns, etc.
Want to redirect users to a specific location in a mobile app? Only Rebrandly supports deferred deep linking, helping you improve UX and increase conversion and retention rates.
The Bottom Line
Bitly is well‑equipped to serve teams with basic link‑shortening needs. It provides analytics and helps create QR codes in an easy-to-use dashboard. Small businesses benefit from Bitly’s features to create shorter, memorable links.
Rebrandly is the best choice for use cases involving high‑volume and high‑velocity link management, omnichannel communications platforms (SMS, WhatsApp, eMail), global brands, or tech and infrastructure teams. Some of the world’s largest brands choose Rebrandly for its powerful API, unmatched security, privacy posture, and other features designed for the enterprise.
Get a Live Walkthrough of Rebrandly
We’d love to show you how Rebrandly helps to make every link matter.
